The Marketing Analytics Software market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations.
According to our latest study, due to COVID-19 pandemic, the global Marketing Analytics Software market size is estimated to be worth US$ 3044.8 million in 2021 and is forecast to a readjusted size of USD 6162.6 million by 2028 with a CAGR of 10.6% during review period. Retail & eCommerce accounting for % of the Marketing Analytics Software global market in 2021, is projected to value USD million by 2028, growing at a % CAGR in next six years. While SMEs segment is altered to a % CAGR between 2022 and 2028.
Global key companies of Marketing Analytics Software include HubSpot, Semrush, Looker Data Sciences (Google), Insider., and LeadsRx, etc. In terms of revenue, the global top four players hold a share over % in 2021.
Market segmentation
Marketing Analytics Software market is split by End User and by Vertical Industry. For the period 2017-2028, the growth among segments provide accurate calculations and forecasts for revenue by End User and by Vertical Industry. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by End User, covers
SMEs
Large Enterprises
Market segment by Vertical Industry, can be divided into
Retail & eCommerce
Banking & Insurance
Media & Entertaiment
Travel & Hospitality
Education
Others
Market segment by players, this report covers
HubSpot
Semrush
Looker Data Sciences (Google)
Insider.
LeadsRx
SharpSpring
OWOX BI
Whatagraph BV
Pathmatics (Sensor Tower)
MoEngage
Emarsys (SAP)
SALESmanago
CleverTap
Act-On Software
TapClicks
Ometria
Adverity
Optimove
Funnel
Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia, and Rest of Asia-Pacific)
South America (Brazil, Argentina, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 12 chapters:
Chapter 1, to describe Marketing Analytics Software product scope, market overview, market opportunities, market driving force and market risks.
Chapter 2, to profile the top players of Marketing Analytics Software, with revenue, gross margin and global market share of Marketing Analytics Software from 2019 to 2022.
Chapter 3, the Marketing Analytics Software competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by End User and application, with revenue and growth rate by End User, application, from 2017 to 2028.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2017 to 2022.and Marketing Analytics Software market forecast, by regions, end user and vertical industry, with revenue, from 2023 to 2028.
Chapter 11 and 12, to describe Marketing Analytics Software research findings and conclusion, appendix and data source.
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
1 Market Overview
1.1 Product Overview and Scope of Marketing Analytics Software
1.2 Classification of Marketing Analytics Software by End User
1.2.1 Overview: Global Marketing Analytics Software Market Size by End User: 2017 Versus 2021 Versus 2028
1.2.2 Global Marketing Analytics Software Revenue Market Share by End User in 2021
1.2.3 SMEs
1.2.4 Large Enterprises
1.3 Global Marketing Analytics Software Market by Vertical Industry
1.3.1 Overview: Global Marketing Analytics Software Market Size by Vertical Industry: 2017 Versus 2021 Versus 2028
1.3.2 Retail & eCommerce
1.3.3 Banking & Insurance
1.3.4 Media & Entertaiment
1.3.5 Travel & Hospitality
1.3.6 Education
1.3.7 Others
1.4 Global Marketing Analytics Software Market Size & Forecast
1.5 Global Marketing Analytics Software Market Size and Forecast by Region
1.5.1 Global Marketing Analytics Software Market Size by Region: 2017 VS 2021 VS 2028
1.5.2 Global Marketing Analytics Software Market Size by Region, (2017-2022)
1.5.3 North America Marketing Analytics Software Market Size and Prospect (2017-2028)
1.5.4 Europe Marketing Analytics Software Market Size and Prospect (2017-2028)
1.5.5 Asia-Pacific Marketing Analytics Software Market Size and Prospect (2017-2028)
1.5.6 South America Marketing Analytics Software Market Size and Prospect (2017-2028)
1.5.7 Middle East and Africa Marketing Analytics Software Market Size and Prospect (2017-2028)
1.6 Market Drivers, Restraints and Trends
1.6.1 Marketing Analytics Software Market Drivers
1.6.2 Marketing Analytics Software Market Restraints
1.6.3 Marketing Analytics Software Trends Analysis
2 Company Profiles
2.1 HubSpot
2.1.1 HubSpot Details
2.1.2 HubSpot Major Business
2.1.3 HubSpot Marketing Analytics Software Product and Solutions
2.1.4 HubSpot Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.1.5 HubSpot Recent Developments and Future Plans
2.2 Semrush
2.2.1 Semrush Details
2.2.2 Semrush Major Business
2.2.3 Semrush Marketing Analytics Software Product and Solutions
2.2.4 Semrush Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.2.5 Semrush Recent Developments and Future Plans
2.3 Looker Data Sciences (Google)
2.3.1 Looker Data Sciences (Google) Details
2.3.2 Looker Data Sciences (Google) Major Business
2.3.3 Looker Data Sciences (Google) Marketing Analytics Software Product and Solutions
2.3.4 Looker Data Sciences (Google) Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.3.5 Looker Data Sciences (Google) Recent Developments and Future Plans
2.4 Insider.
2.4.1 Insider. Details
2.4.2 Insider. Major Business
2.4.3 Insider. Marketing Analytics Software Product and Solutions
2.4.4 Insider. Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.4.5 Insider. Recent Developments and Future Plans
2.5 LeadsRx
2.5.1 LeadsRx Details
2.5.2 LeadsRx Major Business
2.5.3 LeadsRx Marketing Analytics Software Product and Solutions
2.5.4 LeadsRx Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.5.5 LeadsRx Recent Developments and Future Plans
2.6 SharpSpring
2.6.1 SharpSpring Details
2.6.2 SharpSpring Major Business
2.6.3 SharpSpring Marketing Analytics Software Product and Solutions
2.6.4 SharpSpring Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.6.5 SharpSpring Recent Developments and Future Plans
2.7 OWOX BI
2.7.1 OWOX BI Details
2.7.2 OWOX BI Major Business
2.7.3 OWOX BI Marketing Analytics Software Product and Solutions
2.7.4 OWOX BI Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.7.5 OWOX BI Recent Developments and Future Plans
2.8 Whatagraph BV
2.8.1 Whatagraph BV Details
2.8.2 Whatagraph BV Major Business
2.8.3 Whatagraph BV Marketing Analytics Software Product and Solutions
2.8.4 Whatagraph BV Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.8.5 Whatagraph BV Recent Developments and Future Plans
2.9 Pathmatics (Sensor Tower)
2.9.1 Pathmatics (Sensor Tower) Details
2.9.2 Pathmatics (Sensor Tower) Major Business
2.9.3 Pathmatics (Sensor Tower) Marketing Analytics Software Product and Solutions
2.9.4 Pathmatics (Sensor Tower) Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.9.5 Pathmatics (Sensor Tower) Recent Developments and Future Plans
2.10 MoEngage
2.10.1 MoEngage Details
2.10.2 MoEngage Major Business
2.10.3 MoEngage Marketing Analytics Software Product and Solutions
2.10.4 MoEngage Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.10.5 MoEngage Recent Developments and Future Plans
2.11 Emarsys (SAP)
2.11.1 Emarsys (SAP) Details
2.11.2 Emarsys (SAP) Major Business
2.11.3 Emarsys (SAP) Marketing Analytics Software Product and Solutions
2.11.4 Emarsys (SAP) Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.11.5 Emarsys (SAP) Recent Developments and Future Plans
2.12 SALESmanago
2.12.1 SALESmanago Details
2.12.2 SALESmanago Major Business
2.12.3 SALESmanago Marketing Analytics Software Product and Solutions
2.12.4 SALESmanago Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.12.5 SALESmanago Recent Developments and Future Plans
2.13 CleverTap
2.13.1 CleverTap Details
2.13.2 CleverTap Major Business
2.13.3 CleverTap Marketing Analytics Software Product and Solutions
2.13.4 CleverTap Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.13.5 CleverTap Recent Developments and Future Plans
2.14 Act-On Software
2.14.1 Act-On Software Details
2.14.2 Act-On Software Major Business
2.14.3 Act-On Software Marketing Analytics Software Product and Solutions
2.14.4 Act-On Software Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.14.5 Act-On Software Recent Developments and Future Plans
2.15 TapClicks
2.15.1 TapClicks Details
2.15.2 TapClicks Major Business
2.15.3 TapClicks Marketing Analytics Software Product and Solutions
2.15.4 TapClicks Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.15.5 TapClicks Recent Developments and Future Plans
2.16 Ometria
2.16.1 Ometria Details
2.16.2 Ometria Major Business
2.16.3 Ometria Marketing Analytics Software Product and Solutions
2.16.4 Ometria Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.16.5 Ometria Recent Developments and Future Plans
2.17 Adverity
2.17.1 Adverity Details
2.17.2 Adverity Major Business
2.17.3 Adverity Marketing Analytics Software Product and Solutions
2.17.4 Adverity Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.17.5 Adverity Recent Developments and Future Plans
2.18 Optimove
2.18.1 Optimove Details
2.18.2 Optimove Major Business
2.18.3 Optimove Marketing Analytics Software Product and Solutions
2.18.4 Optimove Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.18.5 Optimove Recent Developments and Future Plans
2.19 Funnel
2.19.1 Funnel Details
2.19.2 Funnel Major Business
2.19.3 Funnel Marketing Analytics Software Product and Solutions
2.19.4 Funnel Marketing Analytics Software Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.19.5 Funnel Recent Developments and Future Plans
3 Market Competition, by Players
3.1 Global Marketing Analytics Software Revenue and Share by Players (2019, 2020, 2021, and 2022)
3.2 Market Concentration Rate
3.2.1 Top 3 Marketing Analytics Software Players Market Share in 2021
3.2.2 Top 10 Marketing Analytics Software Players Market Share in 2021
3.2.3 Market Competition Trend
3.3 Marketing Analytics Software Players Head Office, Products and Services Provided
3.4 Marketing Analytics Software Mergers & Acquisitions
3.5 Marketing Analytics Software New Entrants and Expansion Plans
4 Market Size Segment by End User
4.1 Global Marketing Analytics Software Revenue and Market Share by End User (2017-2022)
4.2 Global Marketing Analytics Software Market Forecast by End User (2023-2028)
5 Market Size Segment by Vertical Industry
5.1 Global Marketing Analytics Software Revenue Market Share by Vertical Industry (2017-2022)
5.2 Global Marketing Analytics Software Market Forecast by Vertical Industry (2023-2028)
6 North America by Country, by End User, and by Vertical Industry
6.1 North America Marketing Analytics Software Revenue by End User (2017-2028)
6.2 North America Marketing Analytics Software Revenue by Vertical Industry (2017-2028)
6.3 North America Marketing Analytics Software Market Size by Country
6.3.1 North America Marketing Analytics Software Revenue by Country (2017-2028)
6.3.2 United States Marketing Analytics Software Market Size and Forecast (2017-2028)
6.3.3 Canada Marketing Analytics Software Market Size and Forecast (2017-2028)
6.3.4 Mexico Marketing Analytics Software Market Size and Forecast (2017-2028)
7 Europe by Country, by End User, and by Vertical Industry
7.1 Europe Marketing Analytics Software Revenue by End User (2017-2028)
7.2 Europe Marketing Analytics Software Revenue by Vertical Industry (2017-2028)
7.3 Europe Marketing Analytics Software Market Size by Country
7.3.1 Europe Marketing Analytics Software Revenue by Country (2017-2028)
7.3.2 Germany Marketing Analytics Software Market Size and Forecast (2017-2028)
7.3.3 France Marketing Analytics Software Market Size and Forecast (2017-2028)
7.3.4 United Kingdom Marketing Analytics Software Market Size and Forecast (2017-2028)
7.3.5 Russia Marketing Analytics Software Market Size and Forecast (2017-2028)
7.3.6 Italy Marketing Analytics Software Market Size and Forecast (2017-2028)
8 Asia-Pacific by Region, by End User, and by Vertical Industry
8.1 Asia-Pacific Marketing Analytics Software Revenue by End User (2017-2028)
8.2 Asia-Pacific Marketing Analytics Software Revenue by Vertical Industry (2017-2028)
8.3 Asia-Pacific Marketing Analytics Software Market Size by Region
8.3.1 Asia-Pacific Marketing Analytics Software Revenue by Region (2017-2028)
8.3.2 China Marketing Analytics Software Market Size and Forecast (2017-2028)
8.3.3 Japan Marketing Analytics Software Market Size and Forecast (2017-2028)
8.3.4 South Korea Marketing Analytics Software Market Size and Forecast (2017-2028)
8.3.5 India Marketing Analytics Software Market Size and Forecast (2017-2028)
8.3.6 Southeast Asia Marketing Analytics Software Market Size and Forecast (2017-2028)
8.3.7 Australia Marketing Analytics Software Market Size and Forecast (2017-2028)
9 South America by Country, by End User, and by Vertical Industry
9.1 South America Marketing Analytics Software Revenue by End User (2017-2028)
9.2 South America Marketing Analytics Software Revenue by Vertical Industry (2017-2028)
9.3 South America Marketing Analytics Software Market Size by Country
9.3.1 South America Marketing Analytics Software Revenue by Country (2017-2028)
9.3.2 Brazil Marketing Analytics Software Market Size and Forecast (2017-2028)
9.3.3 Argentina Marketing Analytics Software Market Size and Forecast (2017-2028)
10 Middle East & Africa by Country, by End User, and by Vertical Industry
10.1 Middle East & Africa Marketing Analytics Software Revenue by End User (2017-2028)
10.2 Middle East & Africa Marketing Analytics Software Revenue by Vertical Industry (2017-2028)
10.3 Middle East & Africa Marketing Analytics Software Market Size by Country
10.3.1 Middle East & Africa Marketing Analytics Software Revenue by Country (2017-2028)
10.3.2 Turkey Marketing Analytics Software Market Size and Forecast (2017-2028)
10.3.3 Saudi Arabia Marketing Analytics Software Market Size and Forecast (2017-2028)
10.3.4 UAE Marketing Analytics Software Market Size and Forecast (2017-2028)
11 Research Findings and Conclusion
12 Appendix
12.1 Methodology
12.2 Research Process and Data Source
12.3 Disclaimer
List of Tables
Table 1. Global Marketing Analytics Software Revenue by End User, (USD Million), 2017 VS 2021 VS 2028
Table 2. Global Marketing Analytics Software Revenue by Vertical Industry, (USD Million), 2017 VS 2021 VS 2028
Table 3. Global Market Marketing Analytics Software Revenue (Million USD) Comparison by Region (2017 VS 2021 VS 2028)
Table 4. Global Marketing Analytics Software Revenue (USD Million) by Region (2017-2022)
Table 5. Global Marketing Analytics Software Revenue Market Share by Region (2023-2028)
Table 6. HubSpot Corporate Information, Head Office, and Major Competitors
Table 7. HubSpot Major Business
Table 8. HubSpot Marketing Analytics Software Product and Solutions
Table 9. HubSpot Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 10. Semrush Corporate Information, Head Office, and Major Competitors
Table 11. Semrush Major Business
Table 12. Semrush Marketing Analytics Software Product and Solutions
Table 13. Semrush Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 14. Looker Data Sciences (Google) Corporate Information, Head Office, and Major Competitors
Table 15. Looker Data Sciences (Google) Major Business
Table 16. Looker Data Sciences (Google) Marketing Analytics Software Product and Solutions
Table 17. Looker Data Sciences (Google) Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 18. Insider. Corporate Information, Head Office, and Major Competitors
Table 19. Insider. Major Business
Table 20. Insider. Marketing Analytics Software Product and Solutions
Table 21. Insider. Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 22. LeadsRx Corporate Information, Head Office, and Major Competitors
Table 23. LeadsRx Major Business
Table 24. LeadsRx Marketing Analytics Software Product and Solutions
Table 25. LeadsRx Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 26. SharpSpring Corporate Information, Head Office, and Major Competitors
Table 27. SharpSpring Major Business
Table 28. SharpSpring Marketing Analytics Software Product and Solutions
Table 29. SharpSpring Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 30. OWOX BI Corporate Information, Head Office, and Major Competitors
Table 31. OWOX BI Major Business
Table 32. OWOX BI Marketing Analytics Software Product and Solutions
Table 33. OWOX BI Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 34. Whatagraph BV Corporate Information, Head Office, and Major Competitors
Table 35. Whatagraph BV Major Business
Table 36. Whatagraph BV Marketing Analytics Software Product and Solutions
Table 37. Whatagraph BV Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 38. Pathmatics (Sensor Tower) Corporate Information, Head Office, and Major Competitors
Table 39. Pathmatics (Sensor Tower) Major Business
Table 40. Pathmatics (Sensor Tower) Marketing Analytics Software Product and Solutions
Table 41. Pathmatics (Sensor Tower) Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 42. MoEngage Corporate Information, Head Office, and Major Competitors
Table 43. MoEngage Major Business
Table 44. MoEngage Marketing Analytics Software Product and Solutions
Table 45. MoEngage Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 46. Emarsys (SAP) Corporate Information, Head Office, and Major Competitors
Table 47. Emarsys (SAP) Major Business
Table 48. Emarsys (SAP) Marketing Analytics Software Product and Solutions
Table 49. Emarsys (SAP) Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 50. SALESmanago Corporate Information, Head Office, and Major Competitors
Table 51. SALESmanago Major Business
Table 52. SALESmanago Marketing Analytics Software Product and Solutions
Table 53. SALESmanago Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 54. CleverTap Corporate Information, Head Office, and Major Competitors
Table 55. CleverTap Major Business
Table 56. CleverTap Marketing Analytics Software Product and Solutions
Table 57. CleverTap Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 58. Act-On Software Corporate Information, Head Office, and Major Competitors
Table 59. Act-On Software Major Business
Table 60. Act-On Software Marketing Analytics Software Product and Solutions
Table 61. Act-On Software Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 62. TapClicks Corporate Information, Head Office, and Major Competitors
Table 63. TapClicks Major Business
Table 64. TapClicks Marketing Analytics Software Product and Solutions
Table 65. TapClicks Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 66. Ometria Corporate Information, Head Office, and Major Competitors
Table 67. Ometria Major Business
Table 68. Ometria Marketing Analytics Software Product and Solutions
Table 69. Ometria Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 70. Adverity Corporate Information, Head Office, and Major Competitors
Table 71. Adverity Major Business
Table 72. Adverity Marketing Analytics Software Product and Solutions
Table 73. Adverity Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 74. Optimove Corporate Information, Head Office, and Major Competitors
Table 75. Optimove Major Business
Table 76. Optimove Marketing Analytics Software Product and Solutions
Table 77. Optimove Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 78. Funnel Corporate Information, Head Office, and Major Competitors
Table 79. Funnel Major Business
Table 80. Funnel Marketing Analytics Software Product and Solutions
Table 81. Funnel Marketing Analytics Software Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 82. Global Marketing Analytics Software Revenue (USD Million) by Players (2019, 2020, 2021, and 2022)
Table 83. Global Marketing Analytics Software Revenue Share by Players (2019, 2020, 2021, and 2022)
Table 84. Breakdown of Marketing Analytics Software by Company Type (Tier 1, Tier 2 and Tier 3)
Table 85. Marketing Analytics Software Players Head Office, Products and Services Provided
Table 86. Marketing Analytics Software Mergers & Acquisitions in the Past Five Years
Table 87. Marketing Analytics Software New Entrants and Expansion Plans
Table 88. Global Marketing Analytics Software Revenue (USD Million) by End User (2017-2022)
Table 89. Global Marketing Analytics Software Revenue Share by End User (2017-2022)
Table 90. Global Marketing Analytics Software Revenue Forecast by End User (2023-2028)
Table 91. Global Marketing Analytics Software Revenue by Vertical Industry (2017-2022)
Table 92. Global Marketing Analytics Software Revenue Forecast by Vertical Industry (2023-2028)
Table 93. North America Marketing Analytics Software Revenue by End User (2017-2022) & (USD Million)
Table 94. North America Marketing Analytics Software Revenue by End User (2023-2028) & (USD Million)
Table 95. North America Marketing Analytics Software Revenue by Vertical Industry (2017-2022) & (USD Million)
Table 96. North America Marketing Analytics Software Revenue by Vertical Industry (2023-2028) & (USD Million)
Table 97. North America Marketing Analytics Software Revenue by Country (2017-2022) & (USD Million)
Table 98. North America Marketing Analytics Software Revenue by Country (2023-2028) & (USD Million)
Table 99. Europe Marketing Analytics Software Revenue by End User (2017-2022) & (USD Million)
Table 100. Europe Marketing Analytics Software Revenue by End User (2023-2028) & (USD Million)
Table 101. Europe Marketing Analytics Software Revenue by Vertical Industry (2017-2022) & (USD Million)
Table 102. Europe Marketing Analytics Software Revenue by Vertical Industry (2023-2028) & (USD Million)
Table 103. Europe Marketing Analytics Software Revenue by Country (2017-2022) & (USD Million)
Table 104. Europe Marketing Analytics Software Revenue by Country (2023-2028) & (USD Million)
Table 105. Asia-Pacific Marketing Analytics Software Revenue by End User (2017-2022) & (USD Million)
Table 106. Asia-Pacific Marketing Analytics Software Revenue by End User (2023-2028) & (USD Million)
Table 107. Asia-Pacific Marketing Analytics Software Revenue by Vertical Industry (2017-2022) & (USD Million)
Table 108. Asia-Pacific Marketing Analytics Software Revenue by Vertical Industry (2023-2028) & (USD Million)
Table 109. Asia-Pacific Marketing Analytics Software Revenue by Region (2017-2022) & (USD Million)
Table 110. Asia-Pacific Marketing Analytics Software Revenue by Region (2023-2028) & (USD Million)
Table 111. South America Marketing Analytics Software Revenue by End User (2017-2022) & (USD Million)
Table 112. South America Marketing Analytics Software Revenue by End User (2023-2028) & (USD Million)
Table 113. South America Marketing Analytics Software Revenue by Vertical Industry (2017-2022) & (USD Million)
Table 114. South America Marketing Analytics Software Revenue by Vertical Industry (2023-2028) & (USD Million)
Table 115. South America Marketing Analytics Software Revenue by Country (2017-2022) & (USD Million)
Table 116. South America Marketing Analytics Software Revenue by Country (2023-2028) & (USD Million)
Table 117. Middle East & Africa Marketing Analytics Software Revenue by End User (2017-2022) & (USD Million)
Table 118. Middle East & Africa Marketing Analytics Software Revenue by End User (2023-2028) & (USD Million)
Table 119. Middle East & Africa Marketing Analytics Software Revenue by Vertical Industry (2017-2022) & (USD Million)
Table 120. Middle East & Africa Marketing Analytics Software Revenue by Vertical Industry (2023-2028) & (USD Million)
Table 121. Middle East & Africa Marketing Analytics Software Revenue by Country (2017-2022) & (USD Million)
Table 122. Middle East & Africa Marketing Analytics Software Revenue by Country (2023-2028) & (USD Million)
List of Figures
Figure 1. Marketing Analytics Software Picture
Figure 2. Global Marketing Analytics Software Revenue Market Share by End User in 2021
Figure 3. SMEs
Figure 4. Large Enterprises
Figure 5. Marketing Analytics Software Revenue Market Share by Vertical Industry in 2021
Figure 6. Retail & eCommerce Picture
Figure 7. Banking & Insurance Picture
Figure 8. Media & Entertaiment Picture
Figure 9. Travel & Hospitality Picture
Figure 10. Education Picture
Figure 11. Others Picture
Figure 12. Global Marketing Analytics Software Market Size, (USD Million): 2017 VS 2021 VS 2028
Figure 13. Global Marketing Analytics Software Revenue and Forecast (2017-2028) & (USD Million)
Figure 14. Global Marketing Analytics Software Revenue Market Share by Region (2017-2028)
Figure 15. Global Marketing Analytics Software Revenue Market Share by Region in 2021
Figure 16. North America Marketing Analytics Software Revenue (USD Million) and Growth Rate (2017-2028)
Figure 17. Europe Marketing Analytics Software Revenue (USD Million) and Growth Rate (2017-2028)
Figure 18. Asia-Pacific Marketing Analytics Software Revenue (USD Million) and Growth Rate (2017-2028)
Figure 19. South America Marketing Analytics Software Revenue (USD Million) and Growth Rate (2017-2028)
Figure 20. Middle East and Africa Marketing Analytics Software Revenue (USD Million) and Growth Rate (2017-2028)
Figure 21. Marketing Analytics Software Market Drivers
Figure 22. Marketing Analytics Software Market Restraints
Figure 23. Marketing Analytics Software Market Trends
Figure 24. HubSpot Recent Developments and Future Plans
Figure 25. Semrush Recent Developments and Future Plans
Figure 26. Looker Data Sciences (Google) Recent Developments and Future Plans
Figure 27. Insider. Recent Developments and Future Plans
Figure 28. LeadsRx Recent Developments and Future Plans
Figure 29. SharpSpring Recent Developments and Future Plans
Figure 30. OWOX BI Recent Developments and Future Plans
Figure 31. Whatagraph BV Recent Developments and Future Plans
Figure 32. Pathmatics (Sensor Tower) Recent Developments and Future Plans
Figure 33. MoEngage Recent Developments and Future Plans
Figure 34. Emarsys (SAP) Recent Developments and Future Plans
Figure 35. SALESmanago Recent Developments and Future Plans
Figure 36. CleverTap Recent Developments and Future Plans
Figure 37. Act-On Software Recent Developments and Future Plans
Figure 38. TapClicks Recent Developments and Future Plans
Figure 39. Ometria Recent Developments and Future Plans
Figure 40. Adverity Recent Developments and Future Plans
Figure 41. Optimove Recent Developments and Future Plans
Figure 42. Funnel Recent Developments and Future Plans
Figure 43. Global Marketing Analytics Software Revenue Share by Players in 2021
Figure 44. Marketing Analytics Software Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2021
Figure 45. Global Top 3 Players Marketing Analytics Software Revenue Market Share in 2021
Figure 46. Global Top 10 Players Marketing Analytics Software Revenue Market Share in 2021
Figure 47. Key Players Market Share Trend (Top 3 Market Share: 2020 VS 2021 VS 2022)
Figure 48. Global Marketing Analytics Software Revenue Share by End User in 2021
Figure 49. Global Marketing Analytics Software Market Share Forecast by End User (2023-2028)
Figure 50. Global Marketing Analytics Software Revenue Share by Vertical Industry in 2021
Figure 51. Global Marketing Analytics Software Market Share Forecast by Vertical Industry (2023-2028)
Figure 52. North America Marketing Analytics Software Sales Market Share by End User (2017-2028)
Figure 53. North America Marketing Analytics Software Sales Market Share by Vertical Industry (2017-2028)
Figure 54. North America Marketing Analytics Software Revenue Market Share by Country (2017-2028)
Figure 55. United States Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 56. Canada Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 57. Mexico Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 58. Europe Marketing Analytics Software Sales Market Share by End User (2017-2028)
Figure 59. Europe Marketing Analytics Software Sales Market Share by Vertical Industry (2017-2028)
Figure 60. Europe Marketing Analytics Software Revenue Market Share by Country (2017-2028)
Figure 61. Germany Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 62. France Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 63. United Kingdom Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 64. Russia Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 65. Italy Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 66. Asia-Pacific Marketing Analytics Software Sales Market Share by End User (2017-2028)
Figure 67. Asia-Pacific Marketing Analytics Software Sales Market Share by Vertical Industry (2017-2028)
Figure 68. Asia-Pacific Marketing Analytics Software Revenue Market Share by Region (2017-2028)
Figure 69. China Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 70. Japan Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 71. South Korea Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 72. India Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 73. Southeast Asia Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 74. Australia Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 75. South America Marketing Analytics Software Sales Market Share by End User (2017-2028)
Figure 76. South America Marketing Analytics Software Sales Market Share by Vertical Industry (2017-2028)
Figure 77. South America Marketing Analytics Software Revenue Market Share by Country (2017-2028)
Figure 78. Brazil Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 79. Argentina Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 80. Middle East and Africa Marketing Analytics Software Sales Market Share by End User (2017-2028)
Figure 81. Middle East and Africa Marketing Analytics Software Sales Market Share by Vertical Industry (2017-2028)
Figure 82. Middle East and Africa Marketing Analytics Software Revenue Market Share by Country (2017-2028)
Figure 83. Turkey Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 84. Saudi Arabia Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 85. UAE Marketing Analytics Software Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 86. Methodology
Figure 87. Research Process and Data Source